Kalen Marketing Solutions collaborated with the Casper-Natrona County Health Department to design and launch a comprehensive Community Services Directory on their website, featuring extensive categories like healthcare, mental health, housing, legal aid, LGBTQ+ support, and more. The goal of the directory is to empower Natrona County residents to easily locate vital local services.
Visually, we maintained consistency with the department’s existing branding, utilizing their color palette and typography, while enhancing usability across desktop and mobile platforms. The directory’s intuitive navigation and categorized structure meet immediate user needs, and the site design carries our hallmark: practical, user-first digital solutions that strengthen community impact.
Results at a glance:
✅Streamlined access to local support services for community members
✅Improved site engagement driven by the new directory feature
✅Strengthened client communications via clear homepage callouts